LG OLED77C56LA 77-Inch OLED evo AI 4K Smart TV

Experience cinema-quality entertainment on an ultra-large screen with the LG OLED77C56LA 77-Inch OLED evo AI 4K Smart TV. Powered by the advanced α9 AI Processor 4K Gen8 and featuring OLED evo technology with Brightness Booster, this premium television delivers exceptional brightness, perfect blacks, vivid colours, and intelligent AI enhancements. Whether you’re watching blockbuster movies, live sports, or next-generation gaming, the OLED77C56LA offers an immersive viewing experience.

The 77-inch 4K Ultra HD OLED evo display (3840 × 2160) uses self-lit pixels to produce Perfect Black and 100% Colour Fidelity, creating infinite contrast and incredibly lifelike images. Brightness Booster enhances luminance for improved HDR performance, while AI Super Upscaling 4K sharpens lower-resolution content to near-4K quality.

At its core is the α9 AI Processor 4K Gen8, which intelligently optimizes picture and sound in real time. Features such as AI Picture Pro, OLED Dynamic Tone Mapping Pro, AI Brightness Control, and AI Genre Selection ensure every scene is displayed with outstanding clarity, realistic colours, and enhanced depth.

Enjoy breathtaking cinematic visuals with Dolby Vision, HDR10, HLG, and FILMMAKER MODE™, preserving the filmmaker’s original vision while delivering remarkable brightness, contrast, and colour accuracy. The built-in 40W 2.2-channel speaker system with Dolby Atmos and AI Sound Pro creates rich, immersive surround sound for a true home theatre experience.

Running on webOS 25, the LG OLED77C56LA provides instant access to popular streaming apps including Netflix, YouTube, Disney+, Prime Video, Apple TV, and more. Smart features such as LG ThinQ AI, AI Magic Remote, AI Voice ID, Apple AirPlay, and Google Cast make navigation and voice control effortless.

Designed for serious gamers, the TV supports 4K at 120Hz, Variable Refresh Rate (VRR) up to 144Hz, NVIDIA G-SYNC Compatible, AMD FreeSync Premium, Auto Low Latency Mode (ALLM), Dolby Vision Gaming, HGiG, and Game Optimizer, delivering ultra-smooth gameplay with virtually no input lag.

Connectivity includes 4 HDMI 2.1 ports, USB ports, Wi-Fi, Bluetooth 5.3, Ethernet, and HDMI eARC, making it easy to connect gaming consoles, soundbars, streaming devices, and external storage.

With its ultra-slim profile and premium design, the LG OLED77C56LA is a stunning centerpiece for any modern living room or dedicated home theatre.

Key Features

• 77-inch 4K Ultra HD OLED evo display
• α9 AI Processor 4K Gen8
• Brightness Booster technology
• Perfect Black & 100% Colour Fidelity
• AI Picture Pro & AI Super Upscaling 4K
• OLED Dynamic Tone Mapping Pro
• Dolby Vision, HDR10 & HLG
• FILMMAKER MODE™
• Dolby Atmos with 40W 2.2-channel speakers
• webOS 25 Smart TV
• LG ThinQ AI
• AI Magic Remote with AI Voice ID
• Apple AirPlay & Google Cast
• 4K 120Hz gaming
• VRR up to 144Hz
• NVIDIA G-SYNC Compatible
• AMD FreeSync Premium
• Auto Low Latency Mode (ALLM)
• Dolby Vision Gaming & HGiG
• HDMI 2.1, Wi-Fi & Bluetooth 5.3

Specifications

• Brand: LG
• Model: OLED77C56LA
• Screen Size: 77 Inches
• Display Technology: OLED evo
• Resolution: 3840 × 2160 (4K UHD)
• Processor: α9 AI Processor 4K Gen8
• Operating System: webOS 25
• Refresh Rate: 120Hz Native (VRR up to 144Hz)
• HDR Support: Dolby Vision, HDR10, HLG
• Audio Output: 40W (2.2 Channel) with Dolby Atmos
• Connectivity: 4 × HDMI 2.1, USB, Wi-Fi, Bluetooth 5.3, Ethernet, HDMI eARC

The LG OLED77C56LA 77-Inch OLED evo AI 4K Smart TV is an outstanding choice for anyone seeking premium OLED picture quality, powerful AI processing, immersive Dolby Atmos sound, and advanced gaming features. Its massive 77-inch display makes it perfect for home theatres, sports enthusiasts, gamers, and anyone who wants the ultimate 4K entertainment experience.